Celebrating the 2012
Business for Peace Honourees

The Business for Peace Foundation held its 2012 Summit on May 7, at Oslo City Hall. The 2012 Business for Peace Honourees were recognized with a formal ceremony, which ended with the Business for Peace Honourees’ Dinner at Akershus Fortress.
A world wide search for eligible nominees was conducted in collaboration with the International Chamber of Commerce, and the Honourees have been named by the independent Award Committee of the Foundation.

The 2012 Business for Peace Honourees are Ibrahim Abouleish (Egypt), Eduardo Eurnekian (Argentina), Vladas Lasas (Lithuania), David W. MacLennan (USA), Reginald A. Mengi (Tanzania) and Latifur Rahman (Bangladesh)

The honourees accepted their Business for Peace Award on May 7, during the formal ceremony at Oslo City Hall. It was followed by the Honourees’ Dinner at Akershus Fortress (click to enlarge photo)

The Essences of Trust in Business Today
Keynotes and Debate

Roberto Servitje, Chairman of Grupo Bimbo, spoke warmly of the need for companies to reconnect with society. He pointed to how the group’s motto of being “Highly Productive and Deeply Humane” has assisted it in its strong expansion. An engaged and involved workforce has identified with the goals of the group, and taken individual responsibility for carrying them through. H.E. Alexandra Christina spoke of the need to address the trust proposition properly, identifying its components and constantly improving performance accordingly. The keynotes were followed by an engaged panel discussion, which one audience member stated was “the best discussion on responsible business I have heard.”

Roberto Servitje, Chairman and founder of Grupo Bimbo, spoke of the need to work towards the goal of being “Highly Productive and Deeply Humane.” His vision of how companies should be organized and managed impressed the audience.